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News

Mass Market Retailers
massmarketretailers.com > accenture-holiday-budgets-rise-as-shoppers-chase-value

Accenture: Holiday budgets rise as shoppers chase value

4+ day, 18+ hour ago   (508+ words) NEW YORK — U.S. consumers expect to spend more on holiday gifts this year, but much of the increase reflects higher prices rather than greater confidence in household finances, according to Accenture’s 20th Annual Holiday Shopping Survey. The survey of 4,048 U.S....

Google News
massmarketretailers.com > power-at-the-pump-fuel-rewards-programs-build-loyalty

Power at the Pump: Fuel rewards programs build loyalty

6+ day, 2+ hour ago   (637+ words) Connecting grocery spending and membership programs to discounts on gas allows retailers to provide a tangible customer benefit while differentiating themselves from competitors NEW YORK — Grocers continue to look for ways to strengthen customer loyalty, and fuel rewards programs remain…...

Mass Market Retailers
massmarketretailers.com > circana-doordash-to-validate-incremental-sales-for-cpg-brands

Circana, DoorDash to validate incremental sales for CPG brands

1+ week, 4+ day ago   (358+ words) Partnership aims to give objective view of true business impact of advertising on DoorDash. NEW YORK — Circana today announced a partnership to bring independent, third-party validation to DoorDash's measurement capabilities. Now available to select advertisers for Sponsored Products and Sponsored…...

Mass Market Retailers
massmarketretailers.com > news-from-tailgates-to-group-chats-coca-cola-is-celebrating-football-fans-everywhere-this-season

News from tailgates to group chats, Coca‑Cola is celebrating football fans everywhere this season

2+ week, 5+ day ago   (352+ words) Coca‑Cola is putting fans at the center of its 2026 football campaign, celebrating the everyday moments that made fandom special ATLANTA — Coca‑Cola is kicking off the 2026 football season with the return of “Fan Work Is Thirsty Work,” celebrating the…...

Mass Market Retailers
massmarketretailers.com > the-vitamin-shoppe-promotes-jack-gayton-to-svp-merchandising

The Vitamin Shoppe promotes Jack Gayton to SVP, Merchandising

2+ week, 6+ day ago   (255+ words) SECAUCUS, N.J. – The Vitamin Shoppe has announced the promotion of Jack Gayton to senior vice president, Merchandising, effective immediately. Gayton will report directly to chief executive officer Sharon Leite and assume leadership of the company's merchant and product development organization. As…...

Mass Market Retailers
massmarketretailers.com > circle-k-strengthens-retail-media-offering

Circle K strengthens retail media offering

3+ week, 3+ day ago   (386+ words) Full Circle Media connects brands with Circle K shoppers across fuel, in-store and digital channels. LAVAL, Quebec — Circle K is expanding its retail media capabilities with the relaunch of Full Circle Media by Circle K, an omnichannel network designed to…...

Mass Market Retailers
massmarketretailers.com > appcards-digital-circular-uses-real-shopper-data-to-put-independent-grocers-in-front-of-the-right-households

AppCard's Digital Circular uses real shopper data to put independent grocers in front of the right households

3+ week, 5+ day ago   (354+ words) AI-built, clickable weekly ads can now run on Google, YouTube and the sites where shoppers spend their time, targeted with actual purchase data, not guesswork NEW YORK — AppCard today launched its Digital Circular with built-in onsite and offsite advertising, giving…...

Mass Market Retailers
massmarketretailers.com > waterloo-sparkling-water-announces-new-packaging-amid-strong-business-results

Waterloo Sparkling Water announces new packaging amid strong business results

3+ week, 6+ day ago   (277+ words) The updated design enhances brand visibility and brings to life Waterloo's positioning. The brand did extensive consumer research, including multiple rounds of eye-tracking studies and tested concepts across a range of creative approaches. The final design was chosen for its…...

Mass Market Retailers
massmarketretailers.com > nacds-names-the-winners-from-its-2026-total-store-expo-product-showcase

NACDS names the winners from its 2026 Total Store Expo Product Showcase

3+ week, 6+ day ago   (297+ words) Retail buyers selected the products they expect to have the greatest impact in stores over the coming year. BOSTON — The National Association of Chain Drug Stores (NACDS) has announced the winners of its 2026 Total Store Expo Product Showcase, recognizing products…...